In this business-focussed episode of The OT Lifestyle Movement, I sit down with Beki Eakins to talk about what building a thriving online OT business actually looks like – the numbers, the strategy and the mindset behind it all. We discuss:
- What Beki’s online business looks like today – her offers, her week and how she structures her time across a full work day
- The real numbers behind a successful online OT business
- The marketing strategies that have genuinely moved the needle for her – and what she now teaches others from hard-won experience
- How to attract and serve your ideal clients, even if you’re starting from scratch
- The mindset shifts that helped Beki stop playing small and start scaling with purpose
- ….and SO MUCH MORE!
Connect with Beki Eakins:
Website: www.bekieakins.com/
Linked In: www.linkedin.com/in/bekieakins/
Instagram: www.instagram.com/otyourselftofreedom/
Beki Eakins is a business coach for occupational therapists who are done with burnout, low pay, and building businesses that still depend on their time. After seeing how traditional OT roles keep highly skilled clinicians overworked and underpaid, she built a freedom-based business working just 12 hours a week, generating consistent high-ticket sales and supporting OTs across the world to do the same. Her work challenges the industry norms many therapists feel stuck in, showing them how to move away from referrals, funding dependence, and exhausting caseloads, and into scalable online businesses that create more income, impact, and control. Through her programme, the OT Freedom Collective, and her podcast “OT Yourself to Freedom”, she has helped hundreds of OTs rethink what is actually possible in their career. She is known for her direct, no-nonsense approach, calling out what is not working and showing therapists how to build businesses that actually support their lives.
